Contemporary Business: 2012 Update

Type
Book
ISBN 13
9781118010303 
Category
BUS101Intro-to-Business  [ Browse Items ]
Edition
14 
Publication Year
2011 
Publisher
Wiley 
Pages
768 
Abstract
 
Description
Boone & Kurtz: Contemporary Business, 14th Edition 2012 Update delivers Introduction to Business solutions at the speed of business - providing much needed currency to events in the business world that make the news every day. This edition is the most current and comprehensive Introduction to Business product which builds on the wide array of new concepts from all aspects of the business world including marketing, management, accounting, finance, and economics. The 14th Edition 2012 Update has the most up-to-date content on the market. Coverage of ethics in the book are enhanced by the revision of most "Solving an Ethical Controversy" Feature, in addition to updates on any references to ethical situations/corporate scandals referenced in the product. The book contains more practice and assessment questions; current content through the Weekly Updates Sites and Business Hot Topics; interactive tutorials through simulations; and engaging videos through Greensburg, KS continuing case. - from Amzon 
Biblio Notes
 
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